
Printed business plan
Don’t let the idea of a 30-page business plan scare you off. When you’re just starting out, clarity matters more than complexity. A one-page business plan helps you focus, stay on track, and communicate your idea clearly—without the fluff.
Here’s how to create your perfect one-pager in 20 minutes or less.
1. Business Name & Mission (What You Do + Why You Exist)
Example: “TaylorMade Print Co. – We help small businesses look big with bold, professional printing and branding services.”
Keep it clear and concise. Who are you, and what value do you bring?
2. Target Customer (Who You Serve)
Be specific. Who is your ideal customer?
Example: “Solo entrepreneurs, small business owners, and first-time authors ages 25–50 in the U.S. who need design and marketing support.”
Niche it down—“everyone” is not a target market.
3. Problem You Solve
What pain points do your customers face? What’s keeping them up at night?
“Many small businesses struggle to look professional and stand out in their industry due to limited design knowledge and budget.”
4. Your Solution (Your Offer)
How exactly do you help solve that problem?
“We offer affordable branding packages, custom printing, and business coaching to help startups look polished and trustworthy.”
5. Revenue Model (How You Make Money)
List your main products, services, or income streams.
“Print-on-demand, design packages, business courses, and consulting sessions.”
6. Marketing Strategy (How You’ll Reach Them)
How will people find out about you?
“Instagram, YouTube tutorials, email list, networking events, and word-of-mouth referrals.”
Pick 2–3 platforms to start. Focus is key.
7. Startup Needs (What You Need to Launch)
Keep it realistic. What tools, money, or resources do you actually need?
“$500 for website hosting, design tools, and marketing; Canva Pro; Stripe account; basic LLC setup.”
8. Your Goals (Next 90 Days)
Set short-term, action-based goals.
“Book 10 clients, launch website, grow Instagram to 1,000 followers, publish 5 blog posts.”
✅ Bonus: Free One-Page Template (optional)
Want this in a plug-and-play format? We can design a printable and fillable version for your readers—just say the word.
Final Thought:
If you can’t explain your business on one page, it’s probably too complicated. Start lean. Stay focused. And revisit your one-pager every 30–60 days as you grow.